The Founders — Jaeson Cardiff, Kathi Fischer and Scott Forgrave — invented a revolutionary device, CarbinX™, that captures carbon dioxide emissions from building heating systems and turns it into non-toxic pearl ash (potassium carbonate).
As advocates of the circular economy (minimizing our burden on the environment by reducing, reusing and recycling materials), they weren’t satisfied with simply capturing carbon. They wanted to upcycle it and put it to good use in new products. But what new products?
The answer was soap and cleaning products. Simple and essential, these products are an easy way for customers to take action on climate change. It's about empowerment and the ability to make a positive step forward. What could be easier than lathering up with silky smooth CO2 sequestered suds?
CleanO2 is the first company to turn carbon dioxide emissions into natural soap. They started in Calgary Alberta, and have since expanded to deploy CarbinX units across Canada, the United States and Japan. They’ve partnered with some of the country's largest companies who are committed to reducing carbon dioxide emissions.
