One day while sipping a refreshing shower beer, Duke Cannon got the idea: what if we put beer in the soap?
Turns out there are actual skin benefits that come from the beer, but that's just a nice side benefit of doing something awesome. So, they partnered with their friends atOld Milwaukee, purveyors of a quality domestic lager enjoyed by hard-working Americans since 1849.
The result is a Big Ass Beer Soap that suds up well, gets you clean, and smells outstanding.
(It doesn't smell like beer. It has a woodsy, sandalwood scent that smells like a man should.)
Inspired by soap used by GI's during the Koren War
Tested by active duty US military personnel
Made in the same plant that supplied Korean War troops